As the ban on X, formerly Twitter, stretches into its third week, Pakistanis are feeling the strain of restricted social media access. With concerns ranging from lost clients for businesses to challenges in journalism, citizens are urging the government to lift the ban. The ban, imposed since February 17 amid protests over alleged vote rigging, has left users encountering error messages when attempting to access the platform. Business owners like Shaista Ayesha of SEED Ventures are particularly impacted, citing disruptions in social media outreach and strategic visibility. The ban, part of a series of internet restrictions following the February 8 election, has drawn criticism from international quarters, including the United States, Britain, and the European Union. The U.S. State Department has condemned the shutdowns and called for the restoration of freedom of expression. Legal challenges have also emerged, with courts summoning authorities to address the disrupted access. Despite efforts to circumvent the ban using virtual private networks (VPNs), users report slowed internet speeds and government attempts to block VPNs. Journalists like Omair Alavi highlight the importance of X for news dissemination, while citizens like Ahmad Rafay Alam express concerns over missing crucial updates, albeit finding a brief respite from overwhelming climate crisis news. As the blackout persists, Pakistanis await resolution amid growing frustrations over the impact on daily life and information access.